00:00 - Start
01:10 - Introduction
05:50 - Define Yourself, Clients, Markets
21:05 - Reputation & Reviews
30:55 - Channel Your Business Presence

⁣Part 3 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
01:10 - Introduction
04:30 - What Is Social Media Marketing?
10:05 - Social Media Platforms
29:15 - Organic vs. Advertising?


⁣⁣Part 9 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
01:45 - General Practices
02:30 - The Semantics of Semantics
12:30 - Entities : Things Not Strings
23:30 - Disambiguation
35:05 - Schema


⁣⁣Part 6 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
⁣03:45 - Overview
04:00 - Types of Digital Marketing
22:00 - When to use Digital Advertising
26:45 - How to use Digital Marketing


⁣⁣Part 10 in an 10 part series for home inspectors about developing an online presence for their business.

Meet Inspect.Com Founders Edition

00:00 - Start
02:00 - Introduction
02:55 - What Are Conversions?
14:50 - Understanding What Potential Customers Need
17:10 - Help Is Defined By The Recipient


⁣⁣Part 4 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
00:10 - Introduction
01:40 - What Is Evergreen Content?
14:10 - Why Do I Want It?
27:45 - How Do I Create It?

⁣Part 7 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
03:00 - Why Use Video?
17:30 - When To Use Video?
37:01 - How To Use Video?
40:00 - Advanced Use Of Video

⁣⁣Part 8 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
01:05 - Introduction
01:55 - Structure
05:30 - Site Performance
11:20 - Pieces of Website
17:15 - The Inverse Pyramid
24:45 - Example Home Inspector Inverse Pyramid
27:45 - Blogging
29:40 - Takeaways


⁣Part 5 in an 10 part series for home inspectors about developing an online presence for their business.

00:00 - Start
01:10 - Introduction
03:05 - You Can Only Manage What You Measure
07:00 - What Are The Metrics?
11:55 - Know Where You Failed
14:20 - Data Is Everywhere
10:00 - Learn How They Impact Your Business

Part 2 in an 10 part series for home inspectors about developing an online presence for their business.